| May 10, 2017 | 0 Comments

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The Fantastic Four

The NCAA Women’s Final Four earned its place on the sporting map long ago, but this year’s event seemed to secure an even greater prominence. Certainly the sold-out (in advance) venues and rise in television and social media ratings bear that out, but there was also something magical happening in and around American Airlines Center in Dallas.

To read the rest of this article in the digital edition of SportsTravel, please click here.


Bob Latham is a partner at the law firm Jackson Walker, L.L.P., and an International Rugby Board member. A compilation of his best columns titled “Winners & Losers: Rants, Riffs and Reflections on the World of Sports,” is available in the Media Zone.

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Category: Blog Stream, Bob Latham: Winners and Losers

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