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Author Archive: Staff

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Cisco Lands in Perfect Spot

Cisco Lands in Perfect Spot

| August 16, 2016 | 0 Comments

Sponsors have long sought to use the Olympic Summer Games as a way to boost their presence in the host city. But in Rio de Janeiro, Cisco has been taking the prospect of South America’s first Olympics as a way to boost its business across the entire host country of Brazil. Tucked away in a […]

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Merchandise Seeing Interest in Megastores

Merchandise Seeing Interest in Megastores

| August 15, 2016 | 0 Comments

Merchandise is a big part of the Olympic Games, especially once the official logo and mascot are revealed. That’s no different in Rio de Janeiro, where two “megastores” have been erected to sell official merchandise—one in the Olympic Park, and the other on the beach in Copacabana. But if you’re looking to bring something home, some […]

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Transportation Has Ups and Downs

Transportation Has Ups and Downs

| August 12, 2016 | 0 Comments

Rio de Janeiro is a big city, let’s just get that out of the way. And while we’re speaking about things out of the way, the Olympic Park is not exactly close to all those landmarks you see in photos of Rio de Janeiro like Christ the Redeemer, Copacabana Beach and Sugarloaf Mountain. As a […]

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A View From Within

| August 11, 2016 | 0 Comments

The view of the Olympic Summer Games can often be different from the other side of the world. Leading into the 2016 Games in Rio, coverage focused mostly on things that have or could go wrong. In the city, there have been issues for sure. Athletes initially had complaints about the condition of the Athlete’s […]

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Empty Seats Again an Issue

Empty Seats Again an Issue

| August 10, 2016 | 0 Comments

After several days of events, one trend that is hard to ignore at the Olympic Summer Games is the number of empty seats. This issue has come up in years past, including in London, with regard to the lower-bowl seats most in view of television cameras—those reserved for Olympic “family” members and sponsors that sometimes […]

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Olympics Still Has Power to Amaze

Olympics Still Has Power to Amaze

| August 10, 2016 | 0 Comments

When you talk to International Olympic Committee members or U.S. Olympic Committee executives, the talk eventually comes around to the Olympic “movement” and its power to inspire. And while the logistics of the Olympic Summer Games can amaze (in good ways and bad), there are nights like last night that make it hard not to […]

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Pyeongchang Already Thinking Winter

Pyeongchang Already Thinking Winter

| August 9, 2016 | 0 Comments

It may have been be a hot day in Rio de Janeiro at the Olympic Summer Games, but for an hour or so on the beach at Copacabana, the 2018 Pyeongchang Organizing Committee was already thinking winter. What, you’re not ready for some luge and curling after watching a week of swimming and gymnastics? Well, […]

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Los Angeles Makes Its Case for 2024

Los Angeles Makes Its Case for 2024

| August 9, 2016 | 0 Comments

LA2024 officials held a briefing in Rio de Janeiro to discuss their bid for the Olympic Summer Games and the message they were sending without explicitly saying it was that Los Angeles would not have nearly as many problems for the International Olympic Committee as Rio has had concerning infrastructure. That’s because only one venue […]

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Beach Volleyball Setting Does Not Disappoint

Beach Volleyball Setting Does Not Disappoint

| August 8, 2016 | 0 Comments

When Rio was chosen to host the Olympic Summer Games in 2009, one of the exciting parts of the bid was the notion of a temporary beach volleyball venue on Copacabana Beach. Now that the stadium has been constructed (even if it took organizers until the last minute to complete it), the venue, while temporary, does […]

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A Look Inside USA House

A Look Inside USA House

| August 8, 2016 | 0 Comments

The U.S. Olympic Committee, like most national Olympic committees, establishes a home base during the Games where athletes, coaches, executives, sponsors and other Olympic family members can meet, relax or network. At the 2016 Olympic Summer Games in Rio de Janeiro, USA House is located at the edge of Ipanema Beach in an elementary school […]

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